In this episode of BackTrak, we sit down with acclaimed producer ATL Jacob. Known for his signature bounce and unmistakable Atlanta sound, ATL Jacob has quickly become one of the most influential producers shaping modern hip-hop.
From building his reputation in the Atlanta scene to crafting records for some of the biggest artists in the world, ATL Jacob’s rise is a story of persistence, creativity, and undeniable musical instinct.
In this video, Don Cannon interviews ATL Jacob, diving into his journey as a producer—from his early beginnings to the moments that helped define his career. Later in the episode, ATL Jacob steps back into the lab and recreates two of his standout records: “FTCU” by Nicki Minaj and “Right On” by Lil Baby, giving viewers a rare behind-the-scenes look at the sounds, techniques, and creative decisions that brought these records to life.
–TIME STAMPS—
0:00 Intro
5:45 The “Chosen One” Myth: Clarifying his role on Future’s track
7:42 FL Studio Workflow: Why he prefers FL Studio and PC over Mac
14:18 Working with Future: Early studio sessions and building trust
16:55 First Big Break: Meeting Scooter and entering the industry
18:59 Producer Influences & Sound: Creating his own 808s and defining his style
22:51 Collaborations & Future Goals: Dream artists and full projects
29:11 Recreating “FTCU” (Nicki Minaj)
35:06 Mellotron & Sound Design: Adding vintage textures
45:45 Recording with Nicki: Watching her write and record
46:12 Recreating “Right On” (Lil Baby)
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