TikTok for musicians isn’t what it seems. With everyone telling you that you need to be using TikTok and how easy it is to grow on the platform they’re also not telling you the whole story. Tons of artists and producers are going viral on the platform and songs are showing up on the radio thanks to TikTok, but the app is also destroying more musicians than it is making them successful. As a consumer TikTok provides an experience very much different than what we experience as music creators trying to use the platform to build a fanbase and promote our music.
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