Today we are interviewing entrepreneur Cory Litwin who is the CEO of 2wenty 2wenty Music Group, Manager of super-producer Murda Beatz, A&R at Capitol Records & more. We will be getting his come up story as well as advice for aspiring producers, artists & music business moguls.
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Timestamps
00:00 Intro
01:59 Episode overview: Corey Litwin Murda Beatz and Nas Moore manager
04:31: Corey joins the stream
06:05 Corey shares his come up story: First event at 12yrs old, learning how to network in college, getting into events in college, booking Nipsey Hussle, promoting a show for Drake
14:55 Having a long term vision early on, moving to Toronto and starting hip hop parties, getting into the grillz business, making genuine relationships, meeting Murda Beatz in 2014, working with Roy Woods manager, Murda Beatz personality that inspired Corey, coming up with Murda Beatz
38:42 Moving to LA with Murda multiple times to build their buzz and their brand, having great mentors, being creative in networking, how Murda linked with Nipsey Hussle
49:27 Corey’s advice on how to network if you’re introverted
53:39 Finding a manager that you believe in and believes in you, listening to your gut and putting giving your everything
58:43 In your 20s take risks and go all in
01:01:47 Timing and strategies for producers to send beat packs, how to get to artists that you want to work with, being willing to fail to succeed, being authentic01:13:39 Corey’s experience as an AR at Capital Music Group
01:17:41 Q&A with Chrizzy: Keys to establishing Murda’s brand, how to get people to mentor you, planting seeds
01:28:49 Q&A with Zanebeats: How to network when you’re from a not well known location, how to throw events locally
01:36:33 Outro