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Home Video Interview

Best Of Hard Knock TV : Pharrell Talks Lorde, Kendrick Lamar, Jay Z, Making Meaningful Music, Blurred Lines + More

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    Published on Jan 31, 2014
    hardknock.tv Nick Huff Barili of Hard Knock TV, in collaboration with GRAMMY.com, sits down with Producer of the Year Pharrell Williams for in-depth interview. In part 1, Pharrell recalls how Sugarhill Gang, Afrika Bambaataa’s Planet Rock and Nile Rodgers all played into his early music memories. Pharrell explains how he’s always felt a “little left of center”. He adds that “I think music helped me and other people make sense of it. You are only crazy when there is nothing to go along with it…When you have these eccentric characteristics, its more accepted and understood when there is some sort of skill-set attached to it…For example Jay Z mumbles when he writes his songs, he mumbles for 10-15 minutes, then he comes back with like 16 bars of one of the most comprehensive verses you have heard in a long time. He does it every time. But again, there is some sort of skill-set to accompany his madness…Music was my inner sanctum, that’s where I found my peace.” As the interview continues Nick ask’s Pharrell about his creative process when he goes in the studio with an artist and what his thought process was going into the making of Blurred Lines. “I didn’t go into it with anything. I actually went into it with no expectation,” he said. “And if anything I just went looking for fun. And looking for something that felt festive. And felt like it would lift people. So, I just went looking for that. You can’t get into a scenario looking for something that’s big or it’s going to sound that way. I’m just happy that the universe rewarded us…And again you can’t take authorship for the success of anything. You really can’t. The success is determined by the people.” Pharrell proceeds to tell us how Lorde, Kendrick Lamar and Ed Sheeran are changing the game by making meaningful music and letting the people speak for them instead of record labels executives. “The people make the decisions here,” Pharrell said. “In fact, everything that goes on on this planet is made by the decision of the human being. Thank God like a lot of new musicians are realizing, you know, that’s when you can sort of effectuate change. That’s why we’re seeing so much great music come out. Cause these kids are like ‘You know what? I’m not waiting on a record label. I’m not waiting on a radio station. I’m gonna put my music up and out to the world. And if it’s meaningful to people then it will catch fire.’ And in a lot of cases we’ve seen it. You’ve seen it everywhere from the likes of the Kendrick Lamars to Lorde. Two of my favorite artists at the moment. They just didn’t care. Put a song up on Soundcloud, shot a video. It’s like ‘Okay, I may sign with you guys or not.’ And I love that. Because she’s 16-years-old. So, she to me is like a shining example of where we’re headed.”

    Make sure to subscribe to youtube.com/hardknocktv for our latest videos, including part 2 with Pharrell next week. You can also follow us at facebook.com/hardknocktv and @Hardknocktv @NickHuff on twitter.

    Also, make sure to visit GRAMMY.com for more interviews with your favorite artists. Lastly, thank you to the legendary Conway Recording Studio for letting us use the facilities to film this interview conwayrecording.com

    Category: Interview
    Tags: Hard Knock TV
    Neptunes

    Neptunes

    The Neptunes are a record production duo consisting of Pharrell Williams and Chad Hugo, who are credited with contributing the sound for many successful hip hop, R&B and pop artists in the late-1990s and 2000s. The Neptunes' sound is a distinctive brand of off-kilter, stripped-down electronic funk with sounds from Middle Eastern and Asian music including percussion and woodwind. Pharrell sings and (later) raps on records and appears in videos, unlike his production partner Chad, and sometimes vocal partner Shay Haley, who tends to stay behind the scenes. The Neptunes are estimated to have a net worth of $155 million and are considered one of the most successful producers in music history, noted by twenty-four Billboard Hot 100 top 10 hits during the late 1990s and 2000s. In 2009 Billboard ranked The Neptunes No. 1 on their list of Top 10 producers of the decade. Readers of Vibe Magazine named The Neptunes as the 3rd greatest hip-hop producers of all time behind Dr. Dre and DJ Premier. twitter.com/Pharrell twitter.com/ChadHugo iamother.com

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