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Home Video Interview

Illmind on Producers Killing Originality, Getting Signed to a Pub Deal, working with J. Cole

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    Welcome to Episode 67 of The Larry Ohh Show! This week we sit down with legendary Music Producer, Illmind to discuss his new position as Senior VP A&R at Empire Publishing, working with J. Cole, whats killing originality in producers and so much more!

    Follow Illmind: https://www.instagram.com/illmindproducer/?hl=en

    Check out EngineEars: https://bit.ly/41Q4VtA

    Must Have Producer Tools: http://yahelpme.com

    Join the producer community “might delete later”: https://x.com/i/communities/1886169333669191933

    This is a weekly podcast where we talk about everything FL Studio and music production!

    Larry Ohh (Host):
    https://instagram.com/larryohh

    John Phelps (Co-Host):
    @ItsJohnPhelps on TikTok
    @ItsJohnPhelps on IG
    https://itsjohnphelps.com

    Edited by: https://www.instagram.com/prodkeyano/?hl=en

    00:00 – Intro: Illmind’s Take on Originality!
    Illmind kicks off with a bold claim about what’s really killing originality in music (00:00:00:00).
    00:20 – Illmind’s Empire VP Journey Begins
    Illmind shares how Ghazi offered him the Senior VP A&R role at Empire Publishing (00:00:20:06).
    00:38 – Welcome to The Larry Ohh Show!
    Larry introduces Illmind as a hip-hop legend shaping modern music (00:00:38:15).
    01:10 – Illmind’s Gratitude & Long-Time Connection
    Illmind thanks Larry and reflects on their years of online connection (00:01:10:13).
    02:07 – How Illmind Landed Empire VP!
    Illmind details his 20-year relationship with Empire’s Ghazi and the VP offer (00:02:07:03).
    07:43 – Power of Relationships in Music
    Illmind explains why building trust and showing up is everything in the industry (00:07:43:06).
    12:25 – Illmind’s Daily Life as Empire VP
    A glimpse into Illmind’s studio routine and creative A&R role (00:12:25:08).
    14:01 – Spotting Talent with a VP’s Eye
    Illmind reveals how his talent scouting has evolved in his new role (00:14:01:23).
    16:05 – What’s a Publishing Deal?
    Illmind breaks down publishing and admin deals for producers and songwriters (00:16:05:02).
    21:09 – The Drake & Boy Wonder Story
    Illmind’s powerful lesson on betting on unknowns like Drake early (00:21:49:14).
    26:00 – Why Being a Good Person Wins
    Illmind stresses likability over talent in the music industry (00:26:00:03).
    30:02 – Staying Relevant for 20 Years!
    Illmind shares his secret to keeping his sound fresh and innovative (00:30:02:10).
    36:16 – Illmind’s Morning Studio Hustle
    How Illmind cooks beats and solves problems before the studio fills up (00:36:16:11).
    40:36 – J. Cole’s “Love Yours” Story!
    Illmind recounts the emotional journey of producing J. Cole’s iconic track (00:40:36:18).
    47:58 – The Universe’s Role in Success
    Illmind gets philosophical about serving others and trusting the universe (00:47:58:12).
    52:06 – Hot Take: Viral Fame vs. Industry Grind
    Illmind debates chasing viral moments vs. building a lasting career (00:52:06:04).
    55:03 – Hot Take: Loops Don’t Kill Originality!
    Illmind defends loop culture and calls out “sheep” producers (00:55:03:18).
    57:37 – Illmind’s Secret to Unique Beats
    Illmind explains balancing flow state and conscious choices for originality (00:57:37:11).
    59:08 – Closing: Illmind’s Gems for Producers
    Larry thanks Illmind for dropping knowledge and teases future collabs (00:59:08:02).

    The Boiler Room Studio
    https://theBoilerRoomStudio.com

    #illmind #musicbusiness #musicproducer

    Category: Interview
    Tags: how to get signed to a publishing dealhow to network as a music producerillmind empire records publishingillmind j coleillmind love yours j coleillmind love yourzillmind producermusic producer networkproducer communityProducer Podcastthe larry ohh show
    illmind

    illmind

    The world of hip-hop is as competitive as ever, and nowhere is that truer than among producers, one of the few lucrative positions left in the market. The name !llmind first popped off on the Beat Society scene (circa 2001), one of the first live producer events in existence, where he showcased with heavyweights like Kanye West and Just Blaze. He soon began to make a name for himself, producing tracks for underground legends such as Little Brother (Good Clothes, Nobody Like Me), Boot Camp Clik (Let's Go), Akrobatik, El Da Sensei, Diamond D, KRS-ONE (Survival Skills) and more. In 2005, he produced and released an entire album on BBE with fellow producer Symbolyc One (Kanye's "Power" producer & now G.O.O.D. Music family) called "The Art Of Onemind", which featured a slew of underground artists, including Ghostface Killa. In 2006, Sha Money XL (former G-Unit records president & current VP A&R at Def Jam) signed and upgraded the New Jersey beat-smith's seat from economy to first class, bringing new !llmind produced songs with Erykah Badu (Get Live), 50 Cent (Queens, Make A Movie, All His Love), Ludacris, Lloyd Banks, Prodigy, Kool G Rap, Redman, Scarface (Who Are They, It's Not A Game), LL Cool J, and even The Jabbawockeez (America's Best Dance Crew season 1 Champs). Since then, he's released multiple full-length albums, one with acclaimed lyricist Skyzoo called "Live From The Tapedeck" (released on Duckdown Records & considered a modern day classic to some), along with his own full-length instrumental album called "Beh!nd The Curta!n" (released on Nature Sounds records). He is also plays executive producer for 3 separate groups (all of which he is also an official member of); Fortilive (Mushmouf & Slo-Mo), SunZoo (Drunken Tiger, Yoon Mirae, Roscoe Umali & Styliztik Jones), and Smokey Robotic, a band which has garnered the attention of multiple Hollywood superstars such as Lindsay Lohan, Samantha Ronson, and more. !llmind has also been featured in multiple magazine and online publications, such as Scratch Magazine (Top 20 Best Producers), Hip Hop Weekly, Mass Appeal, The Source, XXL, Hiphopgame.com, and Hiphopdx.com. As an advocate for education in music business and production, !llmind taught Music Production Business classes at one of NYC's largest non-profit organizations, Harlem Children's Zone, from 2007-2009. Recently, he was hired at the prestigious Clive Davis Department Of Recorded Music at NYU as a Technical Music Instructor for a program called "Future Music Moguls". Taking his entrepreneurship even further, !llmind started his own bi-weekly producer showcase event in NYC called "Beats, Love, Alcohol & Party" (B.L.A.P.), which gives up-coming and established music producers a chance to showcase exclusive music in a club atmosphere. The event has been a huge success, with participants such as Amadeus (Hitmen/Bad Boy), Mr. Fingaz (Ja Rule/Fabolous), Digga (50 Cent/Jay-Z), and more. With an on-going digital compilation series called "Blaps, Rhymes & Life" (touting over 200,000 downloads worldwide & 5 Volumes), an exclusive bi-monthly event for his fellow producers, and a handful of music for both underground and mainstream/pop artists in the works, things can only get bigger. "Reach for the stars, and the sky can never be your limit." - !llmind Credits Placed records with 50 Cent, Eminem, LL Cool J, Ludacris, Scarface, Redman, Apl (Black Eyed Peas), G-Unit, Erykah Badu, LLoyd Banks, Drunken Tiger & Yoon Mirae (multi-platinum Korean hip-hop/pop artists), Music Licensed with Movado, ESPN, MTV, & more. http://www.illmind.biz/ http://www.facebook.com/TheRealillmind http://twitter.com/illmindPRODUCER http://illmindbiz.tumblr.com http://www.myspace.com/illmind http://soundcloud.com/illmind http://illmind.bandcamp.com/

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