Do real producers manage an artist’s marketing campaign? If producers are selling beats, shouldn’t marketing and promo services come with that? Let’s get real about this rather odd narrative. Also, are managers the CEOs of their artists or is it the other way around? We discuss in today’s episode of the MEC Podcast.
#sellingbeatsonline #beatstars #beatselling #musicbusiness #podcast
00:00 – Intro
02:00 – Video Editors Wanted
07:11 – Are Managers CEOs of Artists?
13:00 – Toxic Managers/Artists
15:43 – Most Musicians Aren’t CEOs
19:49 – Most Artists Don’t Want To Learn the Music Business
24:33 – Why Hopsin’s Label Failed
27:10 – Selling Beats is Dead… Again
27:38 – Producers Should Market Rappers
30:34 – Producers Make Money Upfront, Rappers Don’t
36:17 – People Don’t Understand Marketing
39:33 – Is The Music Business Like the Drug Game?
42:14 – Fame Isn’t Fast
47:35 – The Music Business is Lazy
55:31 – People Will Discourage You
